Happy Socks is a funky sock and hosiery company based out of Sweden. As it usually works, they tell their story the best.
"It all started under the cloud-ridden April sky of yet another belayed Swedish spring in 2008. A vision to spread happiness by turning an everyday essential into a colourful design piece. A rigid standard of ultimate quality, craftsmanship, and creativity. A philosophy brought to perfection by the Happy Socks collective of creators, most recently spotted in a 400-year-old shrieking red cottage among the cherry trees and berry bushes in a park located in the midst of Stockholm"
Sounds pretty rad to us. It's a staple we all need and own. Why not follow their philosophy and go bold with it.
View entire look book here.